Performance Marketing | Landing Page | PR & Media Outreach | Influencer Collaborations | Brand Partnerships
Perched on a ridge beneath the revered Nanda Devi Range, The Kumaon offers a serene escape blending contemporary design with nature’s tranquillity. During the low season, a strategic performance marketing initiative revitalised interest, drawing discerning travellers to this secluded retreat.
We implemented a targeted ad strategy, leveraging persuasive communication and a dedicated landing page to engage potential guests. An intuitive intent form captured valuable insights, seamlessly converting interest into meaningful enquiries and bookings.
Over 60 days, the campaign delivered 1,390,217 impressions, 20,556 landing page views, and 587 leads, with 74% of them qualified—successfully transforming the off-season into an opportunity for growth.
Landing Page (website)
The Kumaon is a boutique eco-luxury retreat in the Himalayas, offering breathtaking views, sustainable design, and personalised hospitality. Tailored for travellers seeking serenity and exclusivity, it seamlessly integrates modern aesthetics with nature’s tranquillity.
We executed a strategic PR campaign focusing on sustainability, minimalism, and immersive experiences. Our approach included securing premium media placements, fostering influencer and luxury brand collaborations, and hosting experiential FAM trips. Through compelling storytelling, we boosted brand awareness and positioned The Kumaon as a secluded, eco-conscious sanctuary for discerning travellers. With a surge in organic inquiries and media visibility, The Kumaon emerged as a coveted escape for those seeking understated elegance and a deeper connection with nature.
